Increase your local competitiveness!
We have already been responsible for numerous major investment projects in India.
Products ‘Made in Europe’ are often vastly superior to Indian technological products but are also correspondingly expensive. This means that you are only addressing the top and extremely small niche of the richest consumers, most international companies, etc., which probably represents only 1-2 percent of the total market. The real growth, on the other hand, takes place in the middle class. However, their customer needs are often not satisfied by European products. This does not only apply to B2C, but also to B2B business!
Use India in your global value chain.
Prices can often be lowered by using local assembly or purchasing local components. However, in order to really reach a broad customer base and market relevance in India, products often must be specially adapted to Indian customer needs.
Although Indian customers want European quality and reliability, they often settle for significantly fewer functions and less complexity (frugal innovation). These products, which were specially developed for the Indian market, can often be successfully exported to other emerging markets in Asia, Africa, South and Central America.
We support companies in setting up production in India.
Experienced managers, who have already successfully established production sites in India themselves, support you with the entire project planning and implementation.
Gain clarity about the advantages and disadvantages of local production in India – from a strategic and entrepreneurial point of view.
We accompany our customers from the planning stage to the start of production on site and with all important processes.
Benefit from our experience with dozens of projects in the selection of locations, land searches and required approvals.